“Strategic Renewal of Hollywood Movies by TMT as Agents of Change: The Impact of Change in TMT and Narrative Transformation on Franchise Performance”
Avimanyu (Avi) Datta
(Professor, Strategy and Entrepreneurship and George R & Martha Means Center for Entrepreneurial Studies, Illinois State University)
September 1st (Wednesday) 2021
from 10:00 to 11:30
This forum is jointly organized by MIC (Management Innovation Research Center), Hitotsubashi University.
17:00, August 31, 2021