Category: Hitotsubashi Buisiness Review

Vol.73 No.4 SPR. 2026 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Business Experiments:Secrets of Steadily Profiting Companies Naohiko Oikawa“What Is Experiment-Based Predictive Analytics?:Accurately Identifying Causal Relationships and High-Impact Strategies” Tohru Yoshioka-Kobayashi / Yuri Hirai“Organizational Capability for Effective Business Experiments: Insights from Studies on Big Data Utilization” Yuji Kawata“Randomized Controlled Trials Inside Firms:Design, Analytical Methods, and Recent Developments” Kakuya Naito / Micheal K. Price / Kanetaka Maki“The Value of Employee Diversity in the Workplace through the Employment of Persons with Disabilities” Kenji Minefuji / Eric Floyd / Kanetaka Maki  “Why ‘Selecting’ Startups Drives Them…

Vol.73 No.3 WIN. 2025 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. How to Revitalize Innovation in Japan: A New Combination of R&D and Corporate Strategy Hiroshi Shimizu / Hiroki Tetsukawa“R&D as a Source of New Business Opportunities: Challenges and Prospects for Japanese Firms” Naoki Takada“The End of Centralized Research Laboratories?: Revisiting the Discourse on Their Demise” Hiroshi Siragami“Purpose- and Science-Driven Management That Enables Sustainable Innovation to Co-Create the Future” Tatsuya Kubota / Yoshiki Kageyama“An Emergent View of Lateral Expansion of Core Technologies: The Case of Murata Manufacturing’s “Nijimidashi”” Yoshitaka Ushiku “Building the Foundations…

Vol.73 No.2 AUT. 2025 (In Japanese) A leading management journal in Japanese, which builds a bridge between theory and practice. EDITED BY Hitotsubashi University, Institute of Innovation Research PUBLISHED BY Toyo Keizai Inc. The Light and Shadow of New Organizational Management Masaru Karube / Daisuke Uchida / Yasuo Fujita “Reconsidering Work-life Balance in the Context of Mental Health Challenges” Satoko Tatsumi “Reconsidering the Meaning of Gathering: Rebuilding Relationships and Management beyond Remote Work” Shoto Furuya  “Why Do They Stay?: Understanding Quiet Committing beyond the Binary of Retention and Turnover” Masahiro Yoshizaki / Ryuta Suzuki “Expectant Stayers: How Expectations toward the Organization Shape Unwilling Retention” Bumpei Sunaguchi / Ryuta Suzuki “Start…

Vol.73 No.1 SUM. 2025 (In Japanese) A leading management journal in Japanese, which builds a bridge between theory and practice. EDITED BY Hitotsubashi University, Institute of Innovation Research PUBLISHED BY Toyo Keizai Inc. Evolution of Business Models : Strategic Thinking for the Future Masatoshi Fujiwara “Dynamism of Business Models” Tatsuhiko Inoue / Masahiro Kondo / Takayuki Sakai “What Makes a Strong Business Model?: An Empirical Research into the Recipe for Business Success” Masahiro Kotosaka  “Revisiting “Business Model” from New Perspectives in Strategic Management Research” Soichi Kariyazono / Yasuji Takahara / Kaori Nakamura / Akitoshi Yoshida “Investors and Business Models” Kensuke Yabe “Why Do Financial Statements Matter for Understanding Business Models?”…

Vol.72 No.4 SPR. 2025 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Rethinking Capitalism : The Evolving Expectations for Firms and Leaders Ikujiro Nonaka / Emi Osono“Crisis of Modern Management and Dynamic Duality” Takashi Mitachi“Managing through Two Juxtapositioned Times” Takashi Nawa “Implementing Purpose by Embedding Ethics in the Organization” Nobuhiro Endo“Efforts to Get to the Core or Very Essence of New Value Creation” Yuki Mizobuchi / Nozomi Torii / Kenji Shino“Use Business as a Force for Good” Kohei Takashima“Solving Social Issues of Food through Business” ●Content Business Reflecting Society (2)Fumihiko Ikuine ●Introduction to Strategic…

Vol.72 No.3 WIN. 2024 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Social Data Science : Bridging Data and Practice Naohiro Shichijo“Empowering the Captains of Industry: Social Data Science as a Catalyst for Change” Yutaka Soejima“The Accelerated Evolution of Generative AI and DX in Social Systemss” Atsuo Akai“Perspectives on Evidence-based Policy Making and Socio-economic Digital Transformation” Chihiro Shimizu“Specialisation of “Man” and “Machine”: Can AI Solve the Problem of Empty Homes in Japan’s Shrinking Population Areas?” Atsushi Hiyama“From Promoting Social Participation of Older Adults to Multi-generational Co-creation of Communities” Mayu Terada“Promoting AI Utilization and…

Vol.72 No.2 AUT. 2024 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. The Prospect and Outlook for Business Ethics:Considering Sustainable Value Miho Murashima“Shifting Values: The Impact of the COVID-19 Pandemic on Consumer Price Sensitivity towards Socially Oriented Products” Kazue Haga “Living Lab” as a Co-creation Approach to Create Solutions to Social Challenges in Communities” Noriko Saito“Accounting Dilemma Created by Stipends for Volunteers” Savu Rovanto“A Slowing Perspective into Japanʼs Circular Economy: History and Current Developments” Emiko Akaishi“Embracing Sustainability and Well-being: Exploring a New Business Ethics through ZOZOUSED” Ryuta Suzuki / Bumpei Sunaguchi “The Paradox of Busy…

Vol.72 No.1 SUM. 2024 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Sustainable Design: For Sustainable Development and Growth Patrick Reinmoeller / Seiichiro Yonekura“Sustainable Design as Economic Growth“ Shiro Nitanai “Facility Management and Sustainable Design” Fara Taraie“Re-designing Sustainable Design“ Daijiro Mizuno“A Conceptual Examination of the Development of Sustainable Fashion“ Hiroya Tanaka“Total Design for Circular Cities in Japan: Potentials on the “Middle-sized Model” Derived from Kamakura City“ Jun Inoue “Sustainable Real Estate for the Future: Uniting AI and Environmental Initiatives“ Ikujiro Nonaka / Hideki Kawada / Yumiko Kawada “Collective “Practical Wisdom” Creation through Dynamic Duality“ ●Management with…

Vol.71 No.4 SPR. 2024 (In Japanese) A leading management journal in Japanese, which builds a bridge between theory and practice. EDITED BY Hitotsubashi University, Institute of Innovation Research PUBLISHED BY Toyo Keizai Inc. Marketing beyond Online-offline Integration Chieko Minami “The Impact of Emerging New Technologies on Online Channel and Omni-channel Strategies“ Takumi Tagashira  “Managing Retail Marketing Strategy in an Omnichannel Environment” Takashi Okutani “The Quest for Authentic Shopping Experience in the Era of Unified Commerce“ Tetsuya Aoki “Marketing Strategy for Online Platform: Learning from Big Data Analysis on YouTube“ Kyosuke Kusaka “Augmented Reality in Online Shopping: Applications and Effects“ Norio Imai  “Expanding Relationships in Marketing: From a Digital Transformation Perspective“…

Vol.71 No.3 WIN. 2023 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice. EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Business Transformation by Rule-making Keisuke Hanyuda“Earning Models of the Rule-making Support Services:A Way of Strengthening Fundamentals of Rule-making Capabilities“ Yuzuru Tachi “Public Affairs for Rule-making:A Case Study of E-scooter’s Rule-making” Shun Sakurai“The Role of Industrial Ecosystems in Rule-making and Regulatory Reform“ Takafumi Ochiai / Makoto Koizumi / Yosuke Miyata“Changes in the Way the Private Sector Is Involved in Rule Formation: Prospects for the Policy Research Institute“ Manabu Eto“Utilizing Rule-making in Business with Standardization:Standards Enforcement Grows“ ●Entrepreneurs Who Change the World (17)Yasuhiko Yurimoto …