Forum 2011.04-2012.03
■14 March, 2012 1) Anja Schulze (Director of swiss Center for Automotive Research at the Department of Management, Technology, and Economics (D-MTEC) of ETH Zurich)2) Florian Rittiner (the Department of Management, Technology, and Economics (D-MTEC) of ETH Zurich) 3) Simge Tuna (the Department of Management, Technology, and Economics (D-MTEC) of ETH Zurich) 4) Stefano Brusoni (Professor, the Chair of Technology and Innovation Management at the Department of Management, Technology, and Economics (D-MTEC) of ETH Zurich) 1) Lean Product Development (The Management of Efficiency in New Product Development): A Research Project that Bridges Japan and Europe as well as Industry and Academia2) Process Management from a Knowledge Brokerage Point of View3) Attention Based View to New Product Development:…