Vol.70 No.3 WIN. 2022 (In Japanese)
A leading management journal in Japanese,
which builds a bridge between theory and practice.
EDITED BY
Hitotsubashi University, Institute of Innovation Research
PUBLISHED BY
Toyo Keizai Inc.
Revisiting “Design” as an Essential Concept of Business Management
Kazufumi Nagai
“Fundamentals of Design: A Linkage between the Stone Age and the Age of Design-driven Management“
Shunji Yamanaka
“A Transition of Boundaries of Design“
Yasufumi Morinaga
“Perceived by Retina or Grasped by Brain?: How to Understand ‘Management by Design’“
Fumie Shibata
“What the Term ‘Design’ Means? From the Perspective of a Product Designer“
Masatoki Toyama
“Design Thinking in the Public Sector: Insights from Design-driven Management Project in Japan Patent Office“
Koji Kimita
“Service Design and Management in Manufacturing Companies“
Nanami Furue
“The Popularization of Industrial Design and the Evolving Marketing“
●New Market Creation through Effectuation (3)
Mari Yoshida
●Managerial Insights from Innovation Management Studies (8)
Tohru Yoshioka-Kobayashi
●Entrepreneurs Who Change the World (13)
Tetsuo Yasaka
Interviewed by Yaichi Aoshima / Masatoshi Fujiwara
“Asahi Shuzo“
Atsushi Akiike / Tohru Yoshioka-Kobayashi / Takatoshi Murayama
“Log-house series “BESS” (RC Core, Co. Ltd.): A house makes you original“
●From My Bookshelf
●Management Forum
Kazuo Tanaka
(CEO, GK Design Group, Inc.)
Interviewed by Seiichiro Yonekura / Tohru Yoshioka-Kobayashi