Business Review Vol.57 No.4 SPR. 2010

Vol.57 No.4 SPR. 2010 (In Japanese)

A leading management journal in Japanese,
which builds a bridge between theory and practice.
EDITED BY
Hitotsubashi University, Institute of Innovation Research
PUBLISHED BY
Toyo Keizai Inc.

Management of Technology for Value Creation
Kentaro Nobeoka “Management of Technology to Capture Value: Importance of Non-functional Value”
Ishii Junzo “Marketing Management of Emerging Values”
Ken Kusunoki “Too Visible to Profit: Visibility Trap in Managing Innovation”
Kentaro Nobeoka/Yasunari Takasugi “Creating Non-functional Value of Industrial Products: Keyence Case”
Junji Miyahara “Changes of the Value-space in Past, Present and Future”
Yoshihiko Enomoto “Strategic Implications on IBM’s IT Standards Policy”
Ikujiro Nonaka/Koichiro Tokuoka “Business Model Innovation”
●Leaders of MOT (5)
 Hidemi Takasu (ROHM Co., Ltd.)
●Column “Jinseigiron (1)”
 Toshihiro Kanai
●Competitive Strategy as a Narrative Story
 Ken Kusunoki (7)
●Business Cases
 Hideki Yoshihara
  “SEIREN Co., Ltd.”
 Chiyokazu Ikeda
  “Kyowa Hakko Kirin Co., Ltd.”
●Management Forum
 Koichiro Tsujino (Google)
 Interviewed by Seiichiro Yonekura
●Critical Eyes: Fair Value Measurement
 
Vol.57 No.4 SPR. 2010 (In Japanese)
Management of Technology for Value Creation
Kentaro Nobeoka “Management of Technology to Capture Value: Importance of Non-functional Value”
Ishii Junzo “Marketing Management of Emerging Values”
Ken Kusunoki “Too Visible to Profit: Visibility Trap in Managing Innovation”
Kentaro Nobeoka/Yasunari Takasugi “Creating Non-functional Value of Industrial Products: Keyence Case”
Junji Miyahara “Changes of the Value-space in Past, Present and Future”
Yoshihiko Enomoto “Strategic Implications on IBM’s IT Standards Policy”
Ikujiro Nonaka/Koichiro Tokuoka “Business Model Innovation”
●Leaders of MOT (5)
 Hidemi Takasu (ROHM Co., Ltd.)
●Column “Jinseigiron (1)”
 Toshihiro Kanai
●Competitive Strategy as a Narrative Story
 Ken Kusunoki (7)
●Business Cases
 Hideki Yoshihara
  “SEIREN Co., Ltd.”
 Chiyokazu Ikeda
  “Kyowa Hakko Kirin Co., Ltd.”
●Management Forum
 Koichiro Tsujino (Google)
 Interviewed by Seiichiro Yonekura
●Critical Eyes: Fair Value Measurement
 Hironori Fukukawa
●From My Bookshelf
 Hiroshi Shimizu
●Porter Prize 2009
 Emi Osono
 Hironori Fukukawa
●Porter Prize 2009
 Emi Osono