Business Review Vol.58 No.1 SUM. 2010

Vol.58 No.1 SUM. 2010 (In Japanese)

A leading management journal in Japanese,
which builds a bridge between theory and practice.
EDITED BY
Hitotsubashi University, Institute of Innovation Research
PUBLISHED BY
Toyo Keizai Inc.

Green Innovation

Hiroshi Komiyama “The Mission of Japan as a Forerunner for Addressing Emerging Problems in the World” Shozo Kaneko “Greenhouse Gas Reduction: “Mamizu Policy”―A Powerful Driving Force for the Innovation of Japan” Takeo Kikkawa “A Feasible Way for 25% Reduction of GHG Emissions” Tetsunari Iida “Japan Needs Energy and Environmental Policy Innovation” Minoru Shimamoto “A Half Century of Solar Power: The Challenge of Industry “Government” Academic Collaboration for Technology and Market Development”

●Leaders of MOT (7)

Koichi Matsuzawa (Kirin Brewery Company, Limited.)

●Column “Jinseigiron (2)”

Toshihiro Kanai

●Business Cases

Takashi Nishimura 　 “LAWSON, INC.”

Osamu Suzuki 　 “DENSO WAVE INCORPORATED.”

●Management Forum

Soichiro Fukutake (SIM-Drive) 　Interviewed by Seiichiro Yonekura

●From My Bookshelf

Masaru Karube

●Critical Eyes: Sensory Marketing

Park Jae Woo