{"id":6050,"date":"2012-01-10T07:52:00","date_gmt":"2012-01-09T22:52:00","guid":{"rendered":"https:\/\/www.iir.hit-u.ac.jp\/en\/2012\/01\/10\/business-review-vol-53-no-4-spr-2006\/"},"modified":"2012-01-10T07:52:00","modified_gmt":"2012-01-09T22:52:00","slug":"business-review-vol-53-no-4-spr-2006","status":"publish","type":"post","link":"https:\/\/www.iir.hit-u.ac.jp\/en\/2012\/01\/10\/business-review-vol-53-no-4-spr-2006\/","title":{"rendered":"Business Review Vol.53 No.4, SPR. 2006"},"content":{"rendered":"<p><span style=\"color: #b45f06\"><b>Vol.53 No.4, SPR. 2006 (In Japanese)<\/b><\/span><\/p>\n<div style=\"clear: both;text-align: center\"><a href=\"http:\/\/1.bp.blogspot.com\/-zBDjaaF8nZo\/UL6vMjeDBuI\/AAAAAAAABEI\/w2Yokh3MmHo\/s1600\/br53-4.jpg\" style=\"clear: left;float: left;margin-bottom: 1em;margin-right: 1em\"><img decoding=\"async\" border=\"0\" src=\"http:\/\/1.bp.blogspot.com\/-zBDjaaF8nZo\/UL6vMjeDBuI\/AAAAAAAABEI\/w2Yokh3MmHo\/s1600\/br53-4.jpg\" \/><\/a><\/div>\n<p>A leading management journal in Japanese,<br \/>which builds a bridge between theory and practice.<br \/>EDITED BY<br \/>Hitotsubashi University, Institute of Innovation Research<br \/>PUBLISHED BY<br \/>Toyo Keizai Inc.<\/p>\n<table border=\"0\" cellpadding=\"0\" cellspacing=\"2\" style=\"width: 485px\">\n<tbody>\n<tr>\n<td><span style=\"color: #990000;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><b>Strategies for Escaping from Commoditization<\/b><\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"center\" height=\"94\" valign=\"top\">\n<table border=\"0\" cellpadding=\"2\" cellspacing=\"1\" style=\"width: 480px\">\n<tbody>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"middle\" width=\"130\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ken Kusunoki<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"350\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Invisible Dimensions of Competitive Differentiation: Strategies for De-commoditization&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"middle\" width=\"130\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Jeffrey L. Funk<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"350\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;De-Commoditization and New Industry Creation&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"middle\" width=\"130\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Scott Anthony<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"350\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Solving the Growth Equation&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"middle\" width=\"130\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Masaki Ueno<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"350\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Dual Nature of Modular Products&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"middle\" width=\"130\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Yoshinori Fujikawa<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"350\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Marketing toward Decommoditization&#8221;<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"3\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfColumn<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Takahiro Fujimoto<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfManagement of Decision Making<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"9\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Katsuhiko Nagase (6)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfBusiness Cases<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"12\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000\u3000Hiroyuki Kuribayashi\uff0fYoshio Ono\u3000&#8221;PHOENIX Electric Co., Ltd.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-size: small\">\u3000<\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Hiroshi Shimizu\u3000&#8221;Southwest Airlines Co.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td height=\"9\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfManagement Forum<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Yukio Fujimaki (SEVEN &amp; i Life Design Institute)<br \/>\u3000Interviewed by Seiichiro Yonekura<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfPorter Prize 2005<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"20\">\u3000<span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Emi Osono<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfCritical Eyes: Information Security<\/span><\/td>\n<\/tr>\n<tr>\n<td>\u3000<span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Shuji Kawaguchi<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"3\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>    \t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vol.53 No.4, SPR. 2006 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice.EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Strategies for Escaping from Commoditization Ken Kusunoki &#8220;Invisible Dimensions of Competitive Differentiation: Strategies for De-commoditization&#8221; Jeffrey L. Funk &#8220;De-Commoditization and New Industry Creation&#8221; Scott Anthony &#8220;Solving the Growth Equation&#8221; Masaki Ueno &#8220;Dual Nature of Modular Products&#8221; Yoshinori Fujikawa &#8220;Marketing toward Decommoditization&#8221; \u25cfColumn \u3000Takahiro Fujimoto \u25cfManagement of Decision Making \u3000Katsuhiko Nagase (6) \u25cfBusiness Cases \u3000\u3000Hiroyuki Kuribayashi\uff0fYoshio Ono\u3000&#8221;PHOENIX Electric Co., Ltd.&#8221; \u3000Hiroshi Shimizu\u3000&#8221;Southwest Airlines Co.&#8221; \u25cfManagement Forum \u3000Yukio Fujimaki (SEVEN &amp; i Life Design Institute)\u3000Interviewed by Seiichiro Yonekura \u25cfPorter Prize 2005 \u3000Emi Osono \u25cfCritical&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sns_share_botton_hide":"","vkExUnit_sns_title":"","_vk_print_noindex":"","sitemap_hide":"","_veu_custom_css":"","veu_display_promotion_alert":"","vkexunit_cta_each_option":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-6050","post","type-post","status-publish","format-standard","hentry","category-hitotsubashi-buisiness-review"],"veu_head_title_object":{"title":"","add_site_title":""},"_links":{"self":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts\/6050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/comments?post=6050"}],"version-history":[{"count":0,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts\/6050\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/media?parent=6050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/categories?post=6050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/tags?post=6050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}