{"id":6033,"date":"2012-01-10T08:09:00","date_gmt":"2012-01-09T23:09:00","guid":{"rendered":"https:\/\/www.iir.hit-u.ac.jp\/en\/2012\/01\/10\/business-review-vol-57-no-4-spr-2010\/"},"modified":"2012-01-10T08:09:00","modified_gmt":"2012-01-09T23:09:00","slug":"business-review-vol-57-no-4-spr-2010","status":"publish","type":"post","link":"https:\/\/www.iir.hit-u.ac.jp\/en\/2012\/01\/10\/business-review-vol-57-no-4-spr-2010\/","title":{"rendered":"Business Review Vol.57 No.4 SPR. 2010"},"content":{"rendered":"<p><span style=\"color: #b45f06\"><b>Vol.57 No.4 SPR. 2010 (In Japanese)<\/b><\/span><\/p>\n<div style=\"clear: both;text-align: center\"><a href=\"http:\/\/2.bp.blogspot.com\/-1LJ41_x01w4\/UL7vP3kgExI\/AAAAAAAABG4\/cZ6uX9FaCG0\/s1600\/br57-4.jpg\" style=\"clear: left;float: left;margin-bottom: 1em;margin-right: 1em\"><img decoding=\"async\" border=\"0\" src=\"http:\/\/2.bp.blogspot.com\/-1LJ41_x01w4\/UL7vP3kgExI\/AAAAAAAABG4\/cZ6uX9FaCG0\/s1600\/br57-4.jpg\" \/><\/a><\/div>\n<p>A leading management journal in Japanese,<br \/>which builds a bridge between theory and practice.<br \/>EDITED BY<br \/>Hitotsubashi University, Institute of Innovation Research<br \/>PUBLISHED BY<br \/>Toyo Keizai Inc.<\/p>\n<table border=\"0\" cellpadding=\"0\" cellspacing=\"2\" style=\"width: 561px\">\n<tbody>\n<tr>\n<td><span style=\"color: #990000;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><b>Management of Technology for Value Creation<\/b><\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"center\" height=\"142\" valign=\"top\">\n<table border=\"0\" cellpadding=\"2\" cellspacing=\"1\" style=\"width: 552px\">\n<tbody>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Kentaro Nobeoka<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Management of Technology to Capture Value: Importance of Non-functional Value&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ishii Junzo<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Marketing Management of Emerging Values&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ken Kusunoki<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Too Visible to Profit: Visibility Trap in Managing Innovation&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Kentaro Nobeoka\uff0fYasunari Takasugi<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Creating Non-functional Value of Industrial Products: Keyence Case&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Junji Miyahara<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Changes of the Value-space in Past, Present and Future&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Yoshihiko Enomoto<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Strategic Implications on IBM&#8217;s IT Standards Policy&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ikujiro Nonaka\uff0fKoichiro Tokuoka<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Business Model Innovation&#8221;<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"3\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfLeaders of MOT (5)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Hidemi Takasu (ROHM Co., Ltd.)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfColumn &#8220;Jinseigiron (1)&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Toshihiro Kanai<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfCompetitive Strategy as a Narrative Story<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"9\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Ken Kusunoki (7)<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"14\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfBusiness Cases<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"12\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Hideki Yoshihara<br \/>\u3000 &#8220;SEIREN Co., Ltd.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-size: small\">\u3000<\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Chiyokazu Ikeda<br \/>\u3000 &#8220;Kyowa Hakko Kirin Co., Ltd.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td height=\"14\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfManagement Forum<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Koichiro Tsujino (Google)<br \/>\u3000Interviewed by Seiichiro Yonekura<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfCritical Eyes: Fair Value Measurement<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\">\u3000<\/td>\n<\/tr>\n<tr>\n<td height=\"16\">\n<table border=\"0\" cellpadding=\"0\" cellspacing=\"2\" style=\"width: 561px\">\n<tbody>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><b>Vol.57 No.4 SPR. 2010 (In Japanese)<\/b><\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #990000;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><b>Management of Technology for Value Creation<\/b><\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"center\" height=\"142\" valign=\"top\">\n<table border=\"0\" cellpadding=\"2\" cellspacing=\"1\" style=\"width: 552px\">\n<tbody>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Kentaro Nobeoka<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Management of Technology to Capture Value: Importance of Non-functional Value&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ishii Junzo<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Marketing Management of Emerging Values&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ken Kusunoki<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Too Visible to Profit: Visibility Trap in Managing Innovation&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\"><\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Kentaro Nobeoka\uff0fYasunari Takasugi<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Creating Non-functional Value of Industrial Products: Keyence Case&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Junji Miyahara<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Changes of the Value-space in Past, Present and Future&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Yoshihiko Enomoto<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Strategic Implications on IBM&#8217;s IT Standards Policy&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\" bgcolor=\"FFFFDD\" valign=\"top\" width=\"127\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Ikujiro Nonaka\uff0fKoichiro Tokuoka<\/span><\/td>\n<td align=\"left\" bgcolor=\"#FFFFFF\" valign=\"middle\" width=\"378\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">&#8220;Business Model Innovation&#8221;<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"3\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfLeaders of MOT (5)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Hidemi Takasu (ROHM Co., Ltd.)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfColumn &#8220;Jinseigiron (1)&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Toshihiro Kanai<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfCompetitive Strategy as a Narrative Story<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"9\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Ken Kusunoki (7)<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"14\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfBusiness Cases<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"12\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Hideki Yoshihara<br \/>\u3000 &#8220;SEIREN Co., Ltd.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-size: small\">\u3000<\/span><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Chiyokazu Ikeda<br \/>\u3000 &#8220;Kyowa Hakko Kirin Co., Ltd.&#8221;<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td height=\"14\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfManagement Forum<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Koichiro Tsujino (Google)<br \/>\u3000Interviewed by Seiichiro Yonekura<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"5\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<tr>\n<td><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfCritical Eyes: Fair Value Measurement<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\">\u3000<span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Hironori Fukukawa<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfFrom My Bookshelf<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\">\u3000<span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Hiroshi Shimizu<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfPorter Prize 2009<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Emi Osono<\/span><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" height=\"3\" src=\"http:\/\/www.iir.hit-u.ac.jp\/archive\/img\/spacer.gif\" width=\"5\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<tr>\n<td height=\"16\">\u3000<span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">Hironori Fukukawa<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\"><span style=\"color: #661400;font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u25cfPorter Prize 2009<\/span><\/td>\n<\/tr>\n<tr>\n<td height=\"16\"><span style=\"font-family: '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', Osaka;font-size: small;line-height: 15px\">\u3000Emi Osono<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>    \t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vol.57 No.4 SPR. 2010 (In Japanese) A leading management journal in Japanese,which builds a bridge between theory and practice.EDITED BYHitotsubashi University, Institute of Innovation ResearchPUBLISHED BYToyo Keizai Inc. Management of Technology for Value Creation Kentaro Nobeoka &#8220;Management of Technology to Capture Value: Importance of Non-functional Value&#8221; Ishii Junzo &#8220;Marketing Management of Emerging Values&#8221; Ken Kusunoki &#8220;Too Visible to Profit: Visibility Trap in Managing Innovation&#8221; Kentaro Nobeoka\uff0fYasunari Takasugi &#8220;Creating Non-functional Value of Industrial Products: Keyence Case&#8221; Junji Miyahara &#8220;Changes of the Value-space in Past, Present and Future&#8221; Yoshihiko Enomoto &#8220;Strategic Implications on IBM&#8217;s IT Standards Policy&#8221; Ikujiro Nonaka\uff0fKoichiro Tokuoka &#8220;Business Model Innovation&#8221; \u25cfLeaders of MOT (5) \u3000Hidemi Takasu (ROHM Co., Ltd.)&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sns_share_botton_hide":"","vkExUnit_sns_title":"","_vk_print_noindex":"","sitemap_hide":"","_veu_custom_css":"","veu_display_promotion_alert":"","vkexunit_cta_each_option":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-6033","post","type-post","status-publish","format-standard","hentry","category-hitotsubashi-buisiness-review"],"veu_head_title_object":{"title":"","add_site_title":""},"_links":{"self":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts\/6033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/comments?post=6033"}],"version-history":[{"count":0,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/posts\/6033\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/media?parent=6033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/categories?post=6033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iir.hit-u.ac.jp\/en\/wp-json\/wp\/v2\/tags?post=6033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}